Our process
Core Branding is a strategic process inspired and informed by brand strategy, psychotherapy, and human-centered design that helps passionate entrepreneurs, owners, and stakeholders identify and express the core of their organization—its style, beliefs, passions, creativity, inspirations, and connections—to help communicate what is special, unique, and exciting about what the organization stands for, what it does, and how it does it.
Core branding helps you clarify your direction, communicate your value and values, and find and connect with your people.
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And find out more about how Delight Factor can help you define your own delightful strategy that can help you:
Clarify your goals
Identify and learn about your customers
Align your offerings to meet their needs
Define your vision
Visualize your future
